Video
A powerful all-in-one video section for banners and building attention-grabbing promotions
With Palo Alto's video section, you can create affluent, modern, video-based promotional sections to enhance and showcase your brand, products, and services.
Flexible
The video section can loop MP4 or MOV format videos from your Shopify content library. Videos can also appear with a pop-up player, ideal for longer video content.
Palo Alto presents a clean branded experience for shoppers, including options to add separate poster images for desktop and mobile devices. These images will load first while your video is loading into the browser and then be replaced by the video content.
Adding videos to your store is perfect for creating attractive promotions. You can easily incorporate them into any page of your store.
YouTube and Vimeo
YouTube and Vimeo videos can only be displayed as Popup videos. Shopify can't control the ads and linked videos that YouTube or Vimeo display in the video, resulting in a very unprofessional background section.
If you need to use a YouTube or Vimeo video, we have a couple of recommendations:
To use as a background video, download the YouTube or Vimeo video and convert it to MP4 or MOV format. Then, you can simply add it to your Shopify library.
In the Popup section, you can add the YouTube or Vimeo URL for a Popup video. To represent the video, use a branded image or a still frame from the video.
Customize
Use the section settings to configure all the options for the video section.
To loop an MP4 or MOV video, select a supported video from your content library into the video option.
To use the optional popup feature, check the toggle option and select a video from your content library or a YouTube/Vimeo link address. In the section settings, lower down, find, and adjust the button style and colors to modify the play icon.
In the image section, add a branded image or still frame image for desktop and mobile options. These images will be used while your video is loading into the browser. The mobile version is optional but recommended with a taller portrait-style image. For desktop, we recommend a 16:9 aspect ratio image, and for mobile, an 18:9 or 19:9 aspect ratio image.
Under Layout, use the desktop and mobile height options to find the right size for the video and poster image. Desktop and mobile controls are available.
For a banner-style image, choose the full-width option or add padding when using it to promote a page that incorporates padding on the sides.
Add any optional text content with the heading and text settings. You can adjust the size for each of them.
You can configure a call-to-action button or use the button settings to customize the popup play button style. Two buttons can be displayed.
Settings
Watch this walkthrough video to learn how the settings and features work, including the popup and looping background video:
Layout
Desktop height
select
Sets the section height on desktop. Options include Full screen, Fractions of screen, or Fixed px values.
Enable mobile height
checkbox
Toggles custom height for mobile view.
Mobile height
select
Sets the section height on mobile devices if enabled.
Width
select
Controls the content width: Narrow, Normal, or Wide.
Content alignment
select
Aligns content within the video area. Positions include: Top right, Bottom left, Center, etc.
Video
Video background link
text
MP4 file used as the background video. Only accepts files uploaded in admin.
Video popup link
text
Link to popup video (YouTube, Vimeo, or MP4).
Image
image_picker
Placeholder image shown while video loads.
Text contrast
range
Sets overlay opacity behind text for better readability.
Text
Color
select
Chooses between Light or Dark text.
Heading
richtext
Main heading text. Supports HTML with optional emphasis.
Heading size
range
Adjusts heading size.
Highlight
Type
select
Style for emphasized words: Underline, Squiggle, Alternate font, etc.
Highlight color
color
Background or line color for the highlight style.
Text color
color
Text color within highlighted area.
Text
textarea
Optional descriptive text below heading.
Text size
range
Adjusts size of the supporting text.
Button 1
Text
text
Label for the first button.
Link
url
URL the button should link to.
Color
select
Button color theme: Primary, Secondary, White, or Black.
Button style
select
Style of the button: Solid, Outline, Text, or Solid with border.
Size
select
Size of the button: Small, Medium, or Large.
Button 2
Text
text
Label for the second button.
Link
url
URL the second button links to.
Color
select
Color theme for the second button.
Button style
select
Style of the second button.
Size
select
Size of the second button.
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