Target settings

Target settings in the Announcement Bar section are used to control the visibility of individual announcement blocks (Free shipping messages, Custom HTML, and Text ) based on:

  • Specific page URLs

  • Referrer paths

  • Device types (mobile or desktop)

This allows for precise targeting of messages so they appear only where and when they’re most relevant.

Settings
Type
Description

Target page

Limit to specific page

checkbox

Enables the targeting of a specific page URL. If checked, the block will only display on that specific page.

Targeted page

url

The specific page path (e.g., /, /collections/sale) where the block should appear. Use / for the homepage.

Target referrer

Limit to specific referrer path

checkbox

Enables targeting based on the referring page’s path. Useful for showing content to users who clicked through from a specific page.

Targeted referrer

text

Define the referrer path (e.g., /products/sample-product). Only users who navigate from this path will see the block.

Target device

Limit to desktop or mobile

checkbox

Enables device-specific targeting (mobile or desktop).

Device

select

Choose whether to display the block: Only show on Mobile or Only show on Desktop.

Tip

These targeting features give you dynamic control over which audience sees each announcement, letting you tailor messaging to:

  • Where the user is (URL)

  • Where they came from (Referrer)

  • What they’re using (Device)

By combining these, you can create context-aware, conversion-focused announcement bars for better user engagement.

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