Target settings
Target settings in the Announcement Bar section are used to control the visibility of individual announcement blocks (Free shipping messages, Custom HTML, and Text ) based on:
Specific page URLs
Referrer paths
Device types (mobile or desktop)
This allows for precise targeting of messages so they appear only where and when they’re most relevant.

Target page
Limit to specific page
checkbox
Enables the targeting of a specific page URL. If checked, the block will only display on that specific page.
Targeted page
url
The specific page path (e.g., /
, /collections/sale
) where the block should appear. Use /
for the homepage.
Target referrer
Limit to specific referrer path
checkbox
Enables targeting based on the referring page’s path. Useful for showing content to users who clicked through from a specific page.
Targeted referrer
text
Define the referrer path (e.g., /products/sample-product
). Only users who navigate from this path will see the block.
Target device
Limit to desktop or mobile
checkbox
Enables device-specific targeting (mobile or desktop).
Device
select
Choose whether to display the block: Only show on Mobile
or Only show on Desktop.
Tip
These targeting features give you dynamic control over which audience sees each announcement, letting you tailor messaging to:
Where the user is (URL)
Where they came from (Referrer)
What they’re using (Device)
By combining these, you can create context-aware, conversion-focused announcement bars for better user engagement.
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